At Monarch Advertising, we believe that using the correct marketing strategy
can mean the difference between success and failure.

Targeted Approach

You need to figure out where your customers are, what they are talking about and what is important to them. At Monarch, our targeted approach using tools like social media forums, email marketing campaigns and call to actions enable us to communicate with your customers at the right time, with the right message, producing real results.

There are thousands of potential customers out there right now trying to find you. We'll make sure they do!

We employ many different tools and strategies to generate a regular influx of leads, including:

Landing Pages

We believe that keyword research is vital to the success of any online marketing effort, and thanks to our solid keyword research, we can identify the most important landing pages for your site, and improve site conversion rates from traditional search marketing programs.

Downloadable Content & Brochures

Particularly when designed to be interactive, such as enabling the viewer to turn pages, go to a specific page, view product videos or listen to product description, downloadable content and ebrochures help you market your products and services at an affordable cost. And, in today's information driven world, keeping your clients and prospective clients informed of your new products with custom and affordable tools like eBrochures are a high impact and cost effective marketing tool for your business.

Calls To Action

Employing a range of call to actions across your site and in your web copy is a quick and easy online marketing solution, improving the effectiveness of your site dramatically.

Persuasive Copywriting

We know you hate it. Most people do. In fact, we bet you'd rather get a tooth pulled than have to sit down and come up with something clever and witty to say about your products or services. Well you are not alone.

For most people the writing process is one of the most dreaded aspects of marketing.  Unfortunately, it's pretty apparent when you consider the copy you see everyday on the web, in emails or company brochures. Yet copywriting is one of the most critical elements or your marketing strategy. If your message isn't clear or convincing you could be losing potential business.

Your copy needs to do more than just point out features and benefits. It needs to be compelling, hook your reader's attention and motivate them to take action. And that is where we can help. Our copywriting gurus know just what to say and how to say it, creating compelling content even out of the seemingly driest of topics.

Sell Anything.

With the Monarch Advertising e-commerce solution, you can create an unlimited number of products and organize them in catalogues. You can even sell downloadable eProducts.

More Targeted Marketing.

Every customer who interacts with your site has their details automatically captured in your integrated CRM system. Keep a history of customer orders and actions, run loyalty programs based on segmented customer lists, or link targeted Email Marketing to these specific segments.

Easy Shipping Integration.

Out of the box shipping integration with FedEx, USPS, DHL and UPS allows you to cater to a global market. Offer your customers a range of payment options, with support for a growing list of payment gateways.

Search Engine Friendly.

Search engine friendly URLs mean that your business and online store can be found with ease. Search Engine Optimization will be a breeze, with all URLs containing the product or catalogue name and automatically generated Google Sitemaps XML files.

Measure your success.

At Monarch we believe in testing, measuring and monitoring results. Powerful analytics and reporting tools allow you to measure the popularity of products, shopping cart abandonment rates and much more, so you know exactly how your Online Store is performing and why.

Social Media

In our world of social networking with tools such as Facebook, Twitter, LinkedIn, You Tube and blogging, your message needs to reach your audience on their terms. And, you also need to stay on top of the conversations going on about your company. Monarch Advertising believes in the power of social media. Let us show you how today's social media tactics can boost your sales and your reputation.

Blogging

Blogging will allow you to engage your customer base like never before. Commenting on interesting topics and drawing your readers to your site, your blog will bridge the gap between you and your customer. In a forum where your main objective is not to sell, but rather to inform, your blog is a fast way to enhance your credibility and build customer loyalty.

Our team of writers will research your market and industry and provide creative and informative content for your readers. And, because we remain in contact with you throughout the campaign, you will have input into topics and discussions.

You Tube

In today's online marketing, video is a must-have component of an overall online marketing strategy. And we all know that a picture is worth a thousand words. So imagine what an interactive picture is worth! Take your customers on a tour of your product. Or show them first hand how that new product works with a vivid video.

And our videographers and digital photographers will make it easy for you too! Just give us a call. We'll be happy to talk to you about what a video can do for your business.

It's time to start communicating with rather than selling to your customers. And, at Monarch  we take the guesswork out of your marketing by measuring every dollar that goes out and tracking it to an ROI. And our targeted approach allows us to target communications to customers at the right time, with the right message, producing real results.

Email Marketing Campaigns

Our opt-in email marketing campaign is extremely effective and is easily measured. With our analytics tool you will quickly and easily see how many saw your offer, clicked on it or took other action. Regularly delivered compelling and informative emails help to reinforce the company and product awareness and create an interactive connection that nurtures the relationship between you and your customers.

eNewsletters

Your eNewsletter builds a relationship between you and your established customers. These are people who already know your company and like what you do. In this respect, eNewsletters have a different role to play than the other forms of eMarketing. This is the forum for you to forge a stronger bond with your customer and get them more involved with your products and services and the future of your company. The purpose of this tool is to build customer loyalty and secure future sales. In fact, you will often find that your eNewsletter subscribers will become your biggest fans and advocates in the community and will play a key role in the growth of your company.

Content Marketing

Instead of just pitching your products or services, content marketing offers the promise of information, making your buyers more informed. In a nutshell, Content Marketing is the sharing of informative content as a means of converting prospects into customers and customers into repeat buyers. And, by keeping your content helpful and engaging, you have the opportunity to build a relevant relationship with your customer that provides multiple opportunities for conversion.

There are many ways to reach your customers with content marketing: newsletters, blogging, tutorials, email blasts, white papers and more. Here at Monarch Advertising, we will help you create a content marketing strategy to help you reach and engage your audience.

Search Marketing

Search engine marketing promotes your online presence by increasing visibility in search engine result pages. This may be achieved by a variety of means, including search engine optimization, paid placement, and contextual advertising. We will optimize your website content to give it greater relevance in search engine results. And that is not all. Studies have shown that people likely to perceive a brand as being of exceptional quality, simply from seeing a company listed in the first page of search results. So without even clicking on the link or visiting your website, your potential customer has already formed an opinion of credibility or quality company. Local Search Marketing is the fastest growing segment of the search industry. In fact, online search surpassed the yellow pages for the first time this year. While the Yellow Pages and local newspapers used to be a good resource, over 70% of U.S. households now use the Internet as a source of information. And if you are not showing up in the online search results, you are not getting the business.

eMarketing

Online advertising is one of the most effective marketing tools. Monarch Advertising will design and implement your online advertising campaign from start to finish. And, we take the guesswork out of your marketing by measuring every dollar that goes out and tracking it to an ROI. And our targeted approach allows us to target communications to customers at the right time, with the right message, producing real results.

So, whether you want to generate leads, sell products, or increase your brand awareness, we will create a custom campaign that delivers results.

Keep Your Finger on The Pulse.

Our system gives the key metrics, statistics and analytics to understand every facet of your online business. The easy-to-use dashboard allows you to make quick, smart decisions based on solid information.

Don't Waste Time.

You don't need to waste time or money on add-on modules for your site. Our integrated reporting system gives you fully functional analytics capabilities, straight out of the box.

An Executive Overview.

The Monarch Advertising system provides you a complete overview of your business's performance with a range of charts and reports that you can pull up on demand, showing you who is visiting your site and what they're doing.

Measure, Evaluate, Control.

When it comes to the big decisions, you need to be informed. Our system allows you to make these decisions with confidence, based on solid analytics and reporting.